This spring, join The Brooks Group in sunny Santa Fe for our upcoming Excellence in Account Management 2.0 course. Our team is excited to unveil this new advanced key account management training program that will bring together countless professionals together across the pharmaceutical and biotech industries. Read on to learn more about what the course entails and why you should consider attending.
About the Event
The Brooks Group’s Excellence in Account Management 2.0 training course will take place on April 18th and 19th at the La Posada de Santa Fe resort and spa in Santa Fe, New Mexico. Space is limited and will be allocated on a first come first serve basis. Participants are encouraged to register as early as possible to secure their spots.
This course builds on the fundamentals taught in our standard Excellence in Account Management courses. Taking this course first is strongly recommended but not required.
What You’ll Learn
Like all of our account management training courses, the Excellence in Account Management 2.0 course seeks to teach account managers in the healthcare and pharmaceutical industries how to make the most of their time with new and existing customers.
Participants will learn how to combine strategic thinking with market knowledge to execute advanced customer engagement tactics. Using your knowledge of healthcare market trends gleaned from pharmaceutical market research, you will discover how to quickly ascertain what customers need and tailor your value proposition to those needs.
The course includes both online and in-person components and features talks from three prominent guest speakers from the pharmaceutical industry. Participants will be asked to complete the online components before the in-person activities begin.
Network with Your Fellow Account Management Professionals
In addition to the valuable skill-building opportunities presented during this event, you will also get the chance to network with your account management peers and our three guest speakers.
Our blended learning approach invites you to apply course concepts to your key accounts in real-time. This allows you to prepare meaningful, customer-specific questions for the professionals around you and devise actionable insights from their responses.
Participants are encouraged to bounce ideas off of each other and offer feedback on the account management practices of their peers. This is the perfect opportunity to test your new skills in a low-stakes environment. As you do so, you will not only refine your sales approach but also forge invaluable relationships with fellow account management professionals from all over the country.
Registration is Open
There are only a few weeks left before our Excellence in Account Management 2.0 course begins. Register now to take your first steps toward truly exceptional account management performance – and don’t forget to take a look at the rest of our extensive catalog of healthcare executive training courses for even more professional education opportunities.