The Brooks Group provides executive training, management consulting, and market research and insights.
We are uniquely positioned to deliver high-quality services with our accomplished and experienced team.
Dan.brooks@brooksgroupinc.biz | 703.304.1256
Dan joined The Brooks Group in 1999 as a Vice President & Partner, after which, he was promoted to President. In this role, Dan is responsible for strategic planning as well as executive level and account management training for several key clients. Dan first learned the importance of effective strategic planning and communications as a pilot in the United States Air Force; an environment where the ability to quickly identify and concisely convey critical issues to a wide variety of participants proved the margin between mission success and failure. He is author of the recently released book Carpei Audientiam: Executive Level Presence: Seize Your Audience—Project Competence—Instill Confidence You Can Get the Job Done.
In addition, he has facilitated the strategic planning of six health plans, hospitals, and a retail pharmacy chain leadership teams; he understands their key business issues, their executive decision processes, and how they impact the prescription drug market.
Dan also has direct experience in developing go-to-market strategies and implementation plans for a number of specialty drugs. Specifically he has led projects in the transplant (nephrology), oncology, HCV, hematology, and osteoporosis markets, the latter including an in-depth analysis of the federal prescription drug market for one of the largest pharmaceutical and consumer product companies in the world.
Prior to joining The Brooks Group, Dan was a Senior Director of Business Development with Wang Global. In this role Dan served as the National Account Director for Wang Global’s strategic partnership with Microsoft. Dan pioneered joint Wang/Microsoft business teams that worked closely with the senior management of both corporations in coordinating and implementing strategies that ultimately became best practices for how Wang and Microsoft go to market.
As an Account Manager at Honeywell Dan was named to their President’s Club for securing the largest contract in the history of the Company up to that time.
Dan is a graduate of the Virginia Military Institute (VMI) with a BA in Economics and holds an MBA from the Florida Institute of Technology. While at VMI, Dan developed his management skills as a Company Commander. Following graduation he was commissioned in the United States Air Force, where he served as an operational pilot, instructor pilot, and flight examiner for 10 years. His experience included extensive strategic planning, operational implementation, and worldwide operations in support of U.S. Government objectives.
×Paul.brooks@brooksgroupinc.biz | 610.429.8990
Paul is the Chairman and Founder of The Brooks Group. Paul began his career in the pharmaceutical industry at Smith, Kline & French (later merging to become SmithKline Beecham). At SmithKline Beecham (SB), Paul excelled in sales and marketing assignments and was consistently recognized for his accomplishments in the pharmaceutical and healthcare industries. In 1986, Paul was appointed to the team that designed and implemented the first national accounts group in the pharmaceutical industry.
Paul also developed the first capitation program offered by a pharmaceutical company. The program capitated H2 antagonists in hospital systems and became the model SB utilized for the positioning of Tagamet in the managed care marketplace.
Promoted to the position of Group Director of National Accounts for SB, Paul was responsible for a sales budget of more than $1 billion, overseeing 18 national account executives. His team led all market segments in the managed care marketplace. During his tenure, SB was consistently ranked as one of the top national account programs in the pharmaceutical industry.
After 12 years, Paul moved on from SB to become a partner in the marketing consulting company, Marketing Outcomes. Paul has consulted with many of the largest pharmaceutical companies in the world regarding management, strategy development, and national account manager deployment and training.
He is often asked to speak at pharmaceutical industry meetings and offer his opinions on managed care and the healthcare industry.
Paul is a graduate of the University of Kentucky School of Pharmacy.
×Ryan.evans@brooksgroupinc.biz | 610.429.0764
Ryan has more than twenty years of successful experience in the healthcare industry, delivering strategic solutions with a strong business impact. His diverse client engagements and years of experience have equipped him with a deep understanding of the health care reform environment. He is working with several clients that are taking an entire healthcare ecosystem approach and enabling them to identify shared priorities with Payers, SPPs, IDNs, Medical Groups, ACOs and healthcare providers.
After 15 years with Wyeth, he joined The Brooks Group in 2010 as Vice President, Learning & Development. In 2014 he became a Partner and in 2016 became Senior Partner at The Brooks Group. He specializes in Consulting, Market Research and Training the management, sales, access and reimbursement teams and marketers of pharmaceutical and bio-technology companies to enable them to position their value proposition in the era of health care reform and the transition from fee for service to fee for value thereby growing their net sales.
Ryan provides his customers with unique market research insights across the various segments and channels. He conducts both quantitative and qualitative custom market research for medical device, small and large molecule agents.
He has created competency-based curriculums based on life experience, syndicated market research, customized market research and voice of the customer. Ryan measured the business impact and Return on Investment in designing, developing and executing these curricula. The most recent example yielded a business impact of $17.5 M on an annualized basis and a corresponding ROI of 95.6 to 1.
Ryan has a Bachelor of Business Administration from Pacific Lutheran University and a Master of Business Administration from Washington State University. He is a certified Medical Representative (CMR), Certified Pharmaceutical Manager (CPM), has earned his ROI Fundamentals Certificate, and is fluent in Spanish.
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Dan.Donovan@brooksgroupinc.biz | 412.877.5377
Dan is a versatile training and digital media C-Level Executive with over 20 years of solid successes under his belt. His experience & network span across numerous markets, including Dept of Defense, Technology, Education, Pharmaceuticals & Financial sectors.
Dan holds a Masters Degree in Instructional Systems Design and business degrees which has given him the required insight and acumen to own, run and sell multiple learning and development companies. He is a subject matter expert in high-end web-based training, gamification, micro-learning, Instructor-Led Training (ILT), Train the Trainer (T3) Adoption & Enablement and Digital Media.
As a Partner and Chief Learning Officer at the Brooks Group, Dan has stood-up the Learning eXperience Division and will continue to apply his strong technical background & entrepreneurial spirit to continue his tradition of success.
×Darrell.fick@brooksgroupinc.biz | 512.992.0693
Darrell Fick joined The Brooks group in 2017 as Vice President. He has been a successful coach and pharmaceutical executive for over 40 years. His experience includes brand management in multiple disease states, he has experience in diverse therapeutic areas and has worked in both The Pharmaceuticals and Medical Devices Industries.
Mr. Fick’s experience is multifaceted. Most recently, he helped launch a new category and product in the U.S. as National Sales Director for Sandoz, a division of Novartis. Zarxio, the first FDA approved biosimilar in the oncology space, has changed the landscape of cancer care. As Managing Director for Novartis General Medicines, he helped launch the Customer Driven Models by helping develop and execute innovative promotional activities and integrated innovative approaches to meet market needs, specifically in the Oregon and Washington marketplaces.
Mr. Fick was also the West Region Executive Business Director for Novartis Oncology and led the solid tumor management team in his region through multiple launches, deployments, and structural designs. He won multiple President’s Club Awards as the West Director and members of his teams accumulated International Sales Excellence Awards and Impact Team Awards. Darrell groomed many field based managers to assume roles of leadership and greater responsibility in the field and on home office teams.
Darrell has an in depth understanding of Managed Care, including experience with Payors, PBMs, SPs, IDNs, and COEs. He served as the National Director of Managed Care for Abbott Diabetes Care following regional and national account manager roles at Sankyo Pharma where he was promoted to Regional Director of Account Management.
His career began in the field where he held multiple roles including Representative, Regional Account Manager, National Account Manager, Regional Director of Account Management, Regional Sales Director, Managing Director, Executive Business Director, National Director Key Accounts, Director Strategic Account Management, National Sales Director and National Director of Managed care.
Prior to a successful career in Pharmaceuticals, Darrell was an Assistant and Head Swimming Coach for The University of Southern California for 10 years. Darrell was a member of the US National Swimming Team in 1977 and an All-American Swimmer, Conference Champion and Captain at The University of Texas at Austin.
Mr. Fick holds a Bachelors of Science degree in Education from The University of Texas at Austin and a Masters of Science degree in Education from The University of Southern California, Los Angeles. Darrell is currently completing his Executive Scholar Track in Leadership at the Kellogg School of Management at Northwestern University
Matt.Toresco@brooksgroupinc.biz | 908.399.0284
Matt Toresco joined The Brooks Group in 2016 as the Vice President of Account Management & Business Processes Training. Matt is focused on providing clients with programs that support strategic planning, executive level initiatives, account management training and development, and market research. Matt develops and implements customer learning programs that are designed to drive account management success and meet learners with new and innovative methods to drive learning initiatives.
Matt is uniquely qualified to develop and deliver custom programs that meet the needs of sales and marketing goals. Prior to joining The Brooks Group, Matt developed Learning & Development (L&D) programs at Counsyl, a next-generation DNA sequencing laboratory. He developed the Women’s Health L&D program with five separate iterations, each one building on feedback of sales leadership and corporate goals. He also built the L&D program for Counsyl’s new Oncology business unit from the ground up. With the implementation of Counsyl’s L&D program, the startup is now grossing revenues of over $100 million. His experience in program development and his philosophy to meet learners where they are, maximizes customer ROI and decreases time to ramp for new Account Managers.
Matt has also held numerous sales roles at Eli Lilly, Genzyme Genetics, and Counsyl. He started his career in market research with ImClone Systems, now Eli Lilly Oncology, where he ran numerous qualitative and quantitative studies for go-to-market strategy, competitive intelligence, and the impact of biomarkers and “personalized medicine” in the biotechnology market. Matt is passionate about coaching and individual development. He was a member of The Ohio State Buckeye’s lacrosse team, and is now an active member of the alumni association and coaches youth lacrosse.
Matt is a graduate of The Ohio State University with a Bachelor of Science in Biology.
×Peter.Haines@thebrooksgrouponline.com | 267.882.8627
Peter joined The Brooks Group in 2015 as Manager of Client Media Marketing and was promoted to Director of Business Development in 2017. Peter became a Partner with the organization in 2021. In this role, Peter is responsible for Business Development and Marketing Operations. Peter has extensive experience in inside sales, sales technologies, social media/selling, and sales enablement.
Prior to joining The Brooks Group, Peter was an Account Executive with PeopleLinx, an early-stage SaaS company in downtown Philadelphia. Focused on social selling and social marketing, PeopleLinx helps revolutionize the sales process in an age where social and digital channels are vital in the buyer’s journey. As an early member of the sales team, Peter helped build a repeatable and predictable sales engine working with Fortune 500 clients. He was awarded The Founder’s Award for continued leadership, dedication, and top performance in his role.
Peter has a Bachelor of Science in Business Administration from Ithaca College, where he was also a member of the football team.
×terri.bretz@brooksgroupinc.biz |
Terri Bretz joined The Brooks Group in 2019 as Vice President.
Ms. Bretz has over 40 years of healthcare insurance industry experience. Her industry background is multifaceted and includes both market-facing roles and operations administration leadership roles. Her market-facing roles include product development, product management, business development, sales and account management. Terri also understands the day-to-day operation required to ensure customer success. She has held customer service, project management, technology and appeals oversight positions, uniquely qualifying Terri to balance people, process, technology, regulatory and business goals as process improvements are envisioned. Most recently Terri work for Capital BlueCross and its family of companies.
Terri was also employed by ASI, now DST Systems, providing business and systems implementation solutions and consulting services to health plans across the country.
Terri earned a Bachelor of Science degree in Business Management from Lebanon Valley College in Annville, Pennsylvania where she volunteers as a career mentor. Ms. Bretz earned her MBA through The Pennsylvania State University. She is pursuing a Change Management certificate from Cornell University. Ms. Bretz has also participated in leadership training cohorts.
Terri appreciates the arts and enjoys dance, taking classes regularly and acting as a teaching assistant. Terri is a past member of the Board of Directors of the Central Pennsylvania Youth Ballet. While a board member, Terri served as vice president.
×Keith.Willis@brooksgroupinc.biz | 215.262.8183
Keith Willis joined The Brooks Group in 2018 as the Vice President of Learning & Development. Keith has over 25 years of experience in the pharmaceutical industry where he honed his healthcare experience with several large pharmaceutical companies which include Johnson and Johnson, Pfizer and Bristol-Myers Squibb in sales, sales leadership, operations and sales training.
Prior to joining The Brooks Group, Keith was an Associate Director in Sales & Access Learning for Bristol-Myers Squibb for four years. In this role, Keith was responsible for training programs and curriculum development that supported the strategic objectives of the Cardiovascular division. This training helped their product become market leader in both retail and hospital.
Earlier in his career while serving as an Associate Director of Learning & Development at Otsuka Pharmaceuticals, Keith designed and delivered innovative, engaging, and cutting-edge leadership development solutions for sales managers, Account Executives and high potential Account Managers. During this time, Keith also developed training strategies for the Clinical Nurse Educator role to provide product demonstration support for a buy-and-bill product.
Keith first began his career as a Sales Representative for Janssen Pharmaceuticals where he implemented sales strategies to physicians, hospitals and pharmacies and was named District Representative of the Year in 1995 and 1997.
He has won several sales awards, launched numerous products, developed managed care curriculums and advanced organizational leadership capabilities.
Keith is a graduate of Northern Illinois University with a BA in Sociology. Following his graduation, he served in the United States Army for six years where he reached the rank of Captain.
will.brown@brooksgroupinc.biz | 908.938.7534
Will has more than twenty-five years of successful commercialization experience in the pharmaceutical and life science industry, including leading multiple new product launches, leading successful sales teams, performing market research, and developing strategy using data and analytics. His diverse spectrum of professional development and range of therapeutic experience have equipped him with the skills to help clients develop commercial strategy and align the strategy with ability to execute. His current work with clients focuses on helping clients conduct new product launch planning and execution, and implementing professional development programs that improve marketing and commercial effectiveness.
After more than 20-years of marketing and commercial leadership experience, with significant experience in oncology and co-founding and exiting a successful oncology supportive care company, he joined The Brooks Group in 2020 as Vice President. Will specializes in strategy consulting, market research and commercial professional development. Will developed the “Fundamentals of Pharmaceutical Marketing” training course for commercial leaders to sharpen their skills and understand the role marketing teams play to develop strategic plans.
Will is a graduate of the United States Military Academy at West Point with a Bachelor of Science in Human Factors Engineering and Systems Engineering, and earned his Master of Business Administration from D’Amore-McKim School of Business at Northeastern University in Boston. Will is an Adjunct Professor of Business (Entrepreneurship Program) at the Forbes School of Business and Technology, University of Arizona Global Campus.
Diane.Petrone@brooksgroupinc.biz | 215.964.2083
Diane is a dynamic commercial leader with 15+ years of experience designing and executing brand strategies within the pharmaceutical industry. She couples a scientific background with strong business acumen and analytics capabilities to drive business decision-making and contribute to the success of product commercialization. She has been recognized as a highly collaborative leader with an ability to elevate team performance through strong communication and partnership. She is highly motivated to help companies improve patient lives through access to critical therapies.
×kristy.cox@brooksgroupinc.biz |
Kristy joined The Brooks Group in 2006 as a Training Assistant and has transitioned through the years to a Market Research Manager. Kristy supports account leads in all aspects of research design and development and serves as a liaison between the customer and account lead in project and timeline management. Kristy is focused on survey design and recruitment, disseminates relevant research findings for utilization, analyzes quantitative and qualitative data, identifies key findings, manages production of deliverable materials to clients, supports the delivery of research findings, and prepares comprehensive research reports to support the delivery of research findings.
Kristy has a Bachelor of Arts Degree in Education and Communications from Rowan University.
×Lindsay_hamilton@brooksgroupinc.biz | 610.429.0453
Lindsay joined The Brooks Group in 2015 as a Market Research Manager. Lindsay is focused on the project management of Market Research and serves as a liaison between customers and account leads, disseminates relevant research findings for utilization in consulting and training projects, analyzes quantitative and qualitative data, and prepares comprehensive research reports to support the delivery of research findings. Lindsay has prior years experience at The Brooks Group with both training and Market Research.
Prior to joining The Brooks Group, Lindsay was a Client Relationship Administrator at The Vanguard Group in Malvern, Pennsylvania. Lindsay had 11 years of service at The Vanguard Group and seven of those years were served as a liaison between her internal clients in Recordkeeping Services as well as with Education, Marketing, Control and Governance, Operations and her external client relationships. Lindsay had a total of 14 client relationships which included both hospitals and universities. Lindsay managed the day-to-day operations with her clients while focusing on their long-term needs and goals.
Lindsay has a Bachelor of Arts and Science from Shippensburg University.
×contactus@thebrooksgrouponline.com |
Previously with the Delaware Humane Association, Jack joined The Brooks Group in 2009. Certified as a Brandywine Retriever, Jack has extensive experience in Animal Husbandry, ensuring all deer, squirrel, fox, and Canada geese expeditiously transition the estate and Company grounds. Regarded as an industry expert on cheesesteaks, Jack highly recommends this Saucy Pizza product. In fact, he has never been known to order any other menu item.
No known security breaches have occurred since Jack joined The Brooks Group, regularly monitoring the office.
Jack spends his leisure time honing his Animal Husbandry skills in and out of the water at the Brandywine Creek and Battlefield.
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