by admin | Nov 1, 2021 | Articles
With all the tasks on a typical account manager’s plate, it is easy to forget that account management is a customer service position at its core. Voice of the Customer (VOC) market research by The Brooks Group is a customer-driven feedback process that enables...
by admin | Dec 19, 2019 | Articles
By Keith Willis I found this Gallup survey disheartening after spending most of my career in the pharmaceutical industry. It’s hard to imagine that we are ranked even lower than the Federal Government considering the level of partisanship for the last decade. Data...
by admin | Jun 18, 2019 | Articles
Posted by: Keith Willis Here is my recap of the Life Sciences trainers and Educators Network (LTEN) conference last week. This was the 48th year and the largest conference ever with close to 1000 attendees. I enjoy the conference because its an opportunity...
by admin | May 23, 2019 | Articles
Posted by: Keith Willis Trainers are aware of the request to bring up-to-date curriculum to ensure advancement in skills of a sales team or the importance of developing curriculums from scratch. Of late, I have been getting such requests from clients. This can be...
by admin | May 14, 2019 | Articles
We are excited to announce the launch of our innovative instructional design center of excellence: The Brooks Group Learning eXperience (LX). The Brooks Group Learning eXperience Team is a new instructional offering that creates high-end learning content for...
by admin | Mar 27, 2019 | Articles
Consolidations continue to be the word in healthcare. We ended 2018 with Takeda-Shire transaction closing for $62 billion with a primary focus on rare disease. BMS topped this transaction early in January agreeing to buy Celgene and their Oncology portfolio for $74...
