Inspiring Results Through Instructional Digital Media For Today’s Learner.

The Brooks Group provides instructional design services to organizations looking to create a custom learning experience that will resonate with all types of learners. Our team of seasoned instructional systems designers, fused with digital media and healthcare experts, offer a “one-stop-shop” capability. Our Learning eXperience includes:


  • Seasoned instructional design and digital media fused with healthcare and pharmaceutical expertise for a strong learning solution
  • Eliminates page-turner, monotone, and boring training
  • Blended learning approach to enhance traditional classroom training
  • Utilize as refresher or pre-requisite training
  • Smart learning with metrics and analytics
  • Complete curriculum development
  • Total compatibility with any Learning Management System (LMS)

Next-Generation Instructional Design Services Including Modeling, Simulation & Blended Reality Solutions

The Brooks Group employs a team of professional 3D animators and designers with experience at major studios and gaming platforms. The team uses advanced 3D modeling software to bring your ideas to life. High-end visuals enable our team to instruct on complex processes, detailed situations, and dynamic scenarios within photo-realistic digital environments. Our solutions may be customized to fit your organization’s precise requirements and style, and they can be seamlessly deployed within eLearning, mLearning, and vLearning deliverables. Our instructional design consulting services team will work with you to build a program that meets exactly your organization’s training requirements.

LX Offerings

We enhance your organization’s learning approach, delivery, and retention with the following capabilities and modalities


“Bite-Sized” eLearning suited for today’s learner.

Mobile Text Challenge

An innovative distance learning approach to deploy learning in a mobile format on a daily, weekly, or monthly basis.

In-House LMS

Customized learning platform hosted by The Brooks Group.


Short how-to videos on specific tasks for today’s learner who is always on the go.


Electronic Magazines that revolutionize the way healthcare data is being presented today.


Creating custom games to increase engagement, recall and retention.


Customized digital container that houses learning assets to be accessed anywhere / anytime.

Translation & Localization

Ability to create learning & development in 196 different languages.

Our Process: ADDIE Model

What to expect when from our instructional design process


In the analysis phase, the instructional problem is clarified, the instructional goals and objectives are established and the learning environment and learner’s existing knowledge and skills are identified


The design phase deals with learning objectives, assessment instruments, exercises, content, subject matter analysis, lesson planning and media selection. The design phase should be systematic and specific. Systematic means a logical, orderly method of identifying, developing and evaluating a set of planned strategies targeted for attaining the project’s goals. Specific means each element of the instructional design plan needs to be executed with attention to details.


The development phase is where the developers create and assemble the content assets that were created in the design phase. Programmers work to develop and/or integrate technologies. Testers perform debugging procedures. The project is reviewed and revised according to any feedback given.


During the implementation phase, a procedure for training the facilitators and the learners is developed. The facilitators’ training should cover the course curriculum, learning outcomes, method of delivery, and testing procedures. Preparation of the learners include training them on new tools (software or hardware), and learning assets.


The evaluation phase consists of two parts: formative and summative. Formative evaluation is present in each stage of the ADDIE process. Summative evaluation consists of tests designed for domain specific criterion-related referenced items and providing opportunities for feedback from the users.


“The Learning eXperience division at The Brooks Group has been such a powerful and innovative firm to work with. They have truly revolutionized the way that my organization looks at instructional design and have pulled us through these challenging and remote times of 2020-2021. When it comes time for vendor selection, everybody knows that The Brooks Group is the preferred vendor of choice when it comes to healthcare expertise and instructional design!”

Director of Training and Development

Work with us to design custom training courses for your Account Managers

For groups larger than 12, we offer customized, off-site training programs. Any of our Open Enrollment offerings (Carpei Audientiam: Executive Level Presence, Account Management, or Strategic Thinking & Planning) will be customized to meet your team’s needs.

Let's Work Together

Contact us today to learn how The Brooks Group will transform your business.